As we speak, the Apple Music Tremendous Bowl LIX Halftime Present Starring Kendrick Lamar earned 4 Emmy nominations as a part of the 77th Emmy Awards.
The acclaimed present — which was produced by Roc Nation and Jesse Collins Leisure — turned the most-watched halftime efficiency of all-time in February 2025, drawing an eye-popping 133.5 million viewers.
The record-breaking present scored nominations within the following classes:
- Excellent Selection Particular (Reside)
- Excellent Directing For a Selection Particular
- Excellent Music Route
- Excellent Choreography (Selection/Actuality)
“These 4 nominations are a testomony to the collaboration between all concerned in making this efficiency a actuality,” Roc Nation CEO Desiree Perez mentioned. “Kendrick’s present really turned a cultural second that elevated the halftime present to new heights. We’re so proud and grateful to Roger Goodell for his continued belief and partnership.”
“These Emmy nominations are a testomony to the unbelievable partnership between the NFL, Roc Nation, Apple Music, and Kendrick Lamar. The Apple Music Tremendous Bowl Halftime Present continues to lift the bar for stay leisure, and we’re proud to see the artistic excellence and cultural impression of this yr’s present acknowledged on tv’s largest stage”, mentioned Peter O’Reilly, NFL Government Vice President, Membership Enterprise, Worldwide & League Occasions.
Lamar’s Tremendous Bowl LIX Halftime Present efficiency featured a big selection of particular visitor performers and appearances, together with SZA, Samuel L. Jackson, Mustard and Serena Williams.
The Emmy recognition underscores Roc Nation’s longstanding success in curating game-changing Tremendous Bowl Halftime performances for the NFL and comes after the group govt produced USHER’s dazzling efficiency in 2024.
The Primetime Emmys can be telecast stay coast-to-coast on Sunday, Sept. 14, from 8 to 11 p.m. ET on CBS and obtainable to stream stay and on demand on Paramount+. Comic Nate Bargatze is internet hosting for the primary time.