TikTok Creator Goes Viral For ‘Blue Ivy,’ Rumo Cowboy Carter Tour Characters

For the reason that Cowboy Carter Tour started, all anybody can discuss (in addition to Beyoncé herself) are Blue Ivy and Rumi, and TikTok creator Steven Etienne (@thestevensteven) is aware of this. He’s gained hundreds of followers leaning into the “Supervisor Blue” meme, enjoying a model of “Supervisor Blue” to thousands and thousands of viewers, taking the enduring meme to a complete new stage.

In every hilarious clip, Steven seems as Blue Ivy, writing lengthy emails to Rumi, Beyoncé and even Jay-Z after every present with intensive notes on their performances. Steven’s Blue Ivy character brings the “supervisor” meme to life, with followers consuming up each single video he posts. We caught up with Etienne, breaking down what impressed him to craft this larger-than-life model of Blue.

@thestevensteven #blueivy ‘s light reminder to #rumi to always remember who they’re ✨🙌🏿 #cowboycarter #beyonce ♬ authentic sound – steven

“We’ve all been in a position to have enjoyable with the entire Blue Ivy ‘managerial allegations’ since she was born, just about,” Etienne tells us. “So, after Rumi was first revealed in ‘PROTECTOR,’ I simply had the considered, ‘What if this was truly occurring, and Blue Ivy is over right here sending emails to the household down the hallway?’ In my head, it was simply humorous.”

Thousands and thousands of TikTok customers clearly agree. Typing on a bag of rice, Steven (as Blue Ivy) writes these stern letters to her sister, about remembering to observe the best steps within the choreography, to cease distracting her mom from doing her job proper, and extra.

@thestevensteven Replying to @Teri-lynn Pringle from hats, lassos, & bows, #rumi mentioned she’ll do as she pleases! #blueivy #cowboycartertour #beyhive ♬ authentic sound – steven

Etienne has additionally included some bodily comedy into the bit as effectively. As an alternative of typing on a pc or on his desk to have this impact, nevertheless, he varieties on a bag of rice (to hilarious results). He tells us that utilizing the bag of rice, whereas outlandish and hilarious, was extra of a logistical choice than anything.

“After I did the video my very first time and I used to be watching it again, I used to be typing on the desk and it was shaking the digicam,” he defined. “I seemed to my left and I had simply gone meals purchasing … I grabbed the bag of rice and it appeared to work, the cellphone was not shaking and increase, we have been in enterprise.”

@thestevensteven Replying to @•K14• yall had ONE job, now you could have NO job #blueivy ‘s e-mail releasing the crew #cowboycarter #beyonce #cowboycartertour ♬ authentic sound – steven

He defined that that the bag “simply so occurred” to sound like a pc, so he stored leaning in, even letting the bag of rice seem within the body. As he explains, the movies are heightened on goal, and he tries to make them as “ridiculous” as he can.

The movies have continued to develop, alongside together with his following. Now, along with the post-show e-mail movies, Steven has appeared as each Beyoncé and Rumi, parodying the entire occasions Rumi has hyped the gang up. In one clip with over 1,000,000 views, Steven replied to a remark saying that Rumi was “about to crowd surf,” enjoying Rumi, Bey and Blue as Rumi makes an attempt to leap into the gang of her adoring followers.

@thestevensteven Replying to @solitarily_eclectic 😂🙌🏿✨the #blueivy x #rumi world tour, #beyonce can be there, allegedly #beyhive #cowboycartertour ♬ authentic sound – steven

The feedback are at all times crammed with hilarious reactions and recommendations, which Etienne explains to us is the place he attracts a number of inspiration. “The feedback actually inform me what to do,” he says. Now, his followers actually remark about how they’ll’t await “Blue’s” opinions of every present. An Atlanta-based artist, he received to attend the reveals there, which, as we reported, we clearly a few of the greatest in the complete run.

Within the days since he began making these movies, increasingly more eyes have seen his work. A pinch me second for Etienne got here when host of The Learn podcast Crissle West, gave him a shoutout on a latest episode of the present. Feedback have been flooded with followers saying “The Learn” and “Crissle” despatched them there.

@thestevensteven Replying to @naopiotennione Atlanta #cowboycartertour night time 1 was IT. #beyhive did #blueivy ♬ Diva – Beyoncé

As for whether or not or not Etienne plans to proceed this stylized character of Blue, Rumi and Beyoncé publish the Cowboy Carter World Tour? It’s unlikely, no less than whereas they aren’t performing for us.

“I feel it’s enjoyable to have enjoyable with this complete factor throughout their skilled, front-facing work,” he explains. “However, after they’re not working, I don’t know if its enjoyable to faux like they’re not actual individuals and simply make up tales, you understand? So, I feel as a respect to them, this may solely occur when they’re working.”

He concluded, “There are already individuals being like, ‘After the tour it’s best to do Blue Ivy speaking about this or that,’ and I’m like, one, I don’t know her. Two, she’s 13! Three, it has nothing to do together with her work as an expert dancer proper now.” As soon as this tour is completed, he’ll be “leaving” the Blue Ivy character alone, and we’re certain there are many different popular culture figures he can deal with subsequent.