Followers of content material for the tradition could need to say “goodbye” to the BET Hip Hop Awards and Soul Path Awards, or at the least, “goodbye,” based on BET’s CEO Scott Mills.
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Mills introduced the stunning information throughout an interview with Billboard. Whereas discussing what the community’s future, he defined the tough work of reimagining mainstays, like two beloved award reveals. This isn’t an official finish without end, however perhaps the tip of an period because the ceremonies are suspended indefinitely.
“So for BET linear, we have now suspended the Soul Practice and Hip-Hop award reveals. However we have now a staff that’s actively occupied with the place these award reveals would possibly finest dwell because the media local weather continues to evolve. They aren’t gone,” Mills reassured.
“It’s much less about them being not and extra about our staff having to reimagine them for this altering media panorama that we discover ourselves in. I believe what we’re going to see are extra individuals taking franchises and saying, ‘This may need began on linear tv, however now I’m going to maneuver it to a different area. Do I transfer it to streaming? Or do I transfer it to a different platform?’” he requested.
The BET Hip Hop Awards was simply shy of a twentieth anniversary subsequent 12 months and the Soul Practice Awards have been an establishment almost twice as lengthy, since 1987. Along with the BET Awards, which simply celebrated a twenty fifth 12 months, BET will “nonetheless have the NAACP Picture Awards and the Stellar Awards,” Mills added.
Though the momentary lack of these honors for Black music and tradition is a disappointment, these aren’t the issues up within the air. Based on Selection, dad or mum firm Paramount World put BET up on the market, with Mills and a non-public fairness agency as potential consumers for $1.6 to $1.7 billion. Media moguls like Tyler Perry and Byron Allen additionally expressed curiosity in buying the community.
Followers could actually see each renewed variations of the Soul Practice Awards and BET Hip Hop Awards as different former favorites have just lately spun the block. School Hill returned with the School Hill: Superstar Version. Season 3 premiered on BET+ June 20 with Tamar Braxton, Saucy Santana, Nick Younger, Angela White (aka Blac Chyna), Claudia Jordan, and Karlous Miller attending Xavier College in New Orleans.
One other hit, 106 & Park, additionally obtained overhauled to return as 106 & Sports activities, anticipated to premiere later this 12 months.
“106 & Sports activities is a collaboration with Spring Hill Leisure, and everyone is working feverishly to get it able to launch within the fall. We’re going to begin with a weekly present at that time with a number of great visitors. It should apply one of the best parts of the 106 & Park construction and format to the sports activities world,” Mills revealed to Billboard.
