Jordan Brand X Levi’s Air Jordan 3 Release Dates Revealed

Lee is featured within the promotional marketing campaign, which additionally stars artist Rio Amor; skater Josh Velez; and bucket drummer Jay Wright, whose father, Larry Wright, appeared within the authentic Levi’s “Button Your Fly” advert.

The assortment has 4 completely different colorways:

• The Rigid colorway entails indigo denim with a black-on-black elephant print.
• The Black colorway has pebbled black leather-based, black denim panels, and an embroidered black denim heel piece embedded with the Nike Air branding.
• The Year of the Horse colorway, which is being launched in time for the Lunar New Year in China, Japan, and Korea, has an unbleached inflexible ecru denim, premium pony hair panels, a jacquard heel tab with pink “Year of the Horse” chain sew embroidery.
• The LA Exclusive colorway options pebbled leather-based, strategic blue denim accents, and pink “City of Angels” chain-stitch embroidery.

“Jordan Brand and Levi’s are extra than simply icons in style and sport — they’re cultural leaders who’ve frequently set the usual for creativity and self-expression,” says Nico Fearn, Jordan Brand GM of Energy, in a written assertion. “As two of essentially the most globally acknowledged American heritage manufacturers, our historical past collectively speaks to the facility of genuine partnership and innovation. From our beginnings, each manufacturers have obsessed creating high quality merchandise that stand as much as the calls for of the day by day hustle. Together, this partnership honors our shared legacy whereas turning the web page, inviting new generations to redefine what it means to be authentic, what it means to be nice.”

The full Jordan Brand x Levi’s assortment shall be out there at Levi.com, the Levi’s App, SNKRS, and choose Levi’s and Jordan Brand shops globally on Feb. 20.

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