- Taco Bell is internet hosting a one-night-only leisure occasion with superstar appearances and menu previews.
- The occasion will characteristic a star-studded visitor record together with Doja Cat, Davante Adams, and Vince Staples as host.
- Fans can entry unique offers and giveaways by streaming the occasion on Peacock.
Taco Bell all the time goes massive for his or her beloved annual Live Más LIVE, and this yr isn’t any exception.
The fast-food big is bringing its most bold showcase but to life with Live Más LIVE: A Night on the Palladium, a one-night-only occasion taking up the Hollywood Palladium on March 10. The present will likely be hosted by Vince Staples and can stream solely on Peacock, full of surprises and particular friends appearances from different celebs.
You can consider it as Taco Bell’s model of a Hollywood premiere: Part live performance, half comedy present, half menu reveal, and totally designed to really feel extra like a celebration than a press occasion.
Instead of a standard product launch, Taco Bell is popping its annual Live Más LIVE occasion right into a full-blown leisure particular. The evening will mix music, comedy, superstar appearances, and shock moments because the model previews the menu improvements coming in 2026.
More than 20 new objects are anticipated to be revealed, starting from saucy and crispy creations to nostalgic throwbacks and never-before-seen codecs — all wrapped in what Taco Bell calls a “spontaneous, witty, and unpredictable” showcase.
Star-Studded Guest List
Adding to the hype, the occasion will characteristic appearances from an extended record of headline-making names, together with:
Ariana Madix
Benson Boone
Doja Cat
Davante Adams
Anderson .Paak (showing as DJ Pee .Wee)
Myke Towers
Yeat
And that’s simply the tip of the iceberg! The purpose is to pack the Palladium with followers, creators, and celebrities to create an “electrical ambiance” that matches Taco Bell’s over-the-top vitality.
Vince Staples Is All In
Staples, a proud Southern California native, says the partnership feels private.
“Taco Bell has a number of the most passionate fan bases and I’ve been a fan of the model since I used to be younger,” he stated in a press launch. “I’m excited to accomplice with them on one thing that feels true to who they’re and the way folks really join with their model.”
Plus, everyone knows Vince is a full-time funnyman exterior of his music profession, so he’s certain to have some internet hosting methods up his sleeve.
How Fans Can Get In (or Watch From Home)
For followers within the Los Angeles space, Taco Bell Rewards members could have a shot at scoring restricted free tickets. Eligible members ought to look ahead to an e-mail invitation beginning February 24. For everybody else, the present premieres March 10 at 12 PM ET / 9 AM PT on Peacock.
There’s additionally a streaming perk: from March 3–10, Taco Bell Rewards members who choose into emails (or be part of throughout that window) can unlock a free one-month Peacock Select subscription by the Taco Bell app.
Food Deals and Fan Giveaways
Watching at residence? Taco Bell desires you consuming alongside.
On March 10, viewers can unlock app-exclusive presents, together with:
$1 supply charge on orders of $20+ (with code LIVEMASLIVE26, restricted to the primary 10,000 members)
An opportunity to win considered one of 300 signed expertise posters
Additional shock drops all through the day
Why Live Más LIVE Matters
Live Más LIVE first launched in 2024 as a tech-forward keynote geared toward shaking up the fast-food business. Since then, it’s turn into Taco Bell’s annual launchpad for viral hits just like the Big Cheez-It Crunchwrap Supreme and Baja Blast Pie.
Now, in its third yr, the occasion is totally leaning into leisure, planning for his or her most grandiose show but.
“Live Más LIVE is our approach of co-creating with followers,” stated Taylor Montgomery, Taco Bell’s Global Chief Brand Officer. “This yr, we’re taking that shared vitality and constructing our boldest and most distinct model second but — sudden, unhinged and undeniably memorable.”
See you then!